Wix Google Analytics Goal & Funnel Tracking setup

Wix Google Analytics Goal & Funnel Tracking setup

In Google Analytics a goal is a page. It is a page that visitors will only visit after completing a desired action. For example, the thank you page after submitting a form, or the receipt page after placing an order.

Goal funnels should only be used to track required steps in a process, not desired clickpaths through the site. Tracking each step in a checkout process is an ideal case, for example, because leaving the checkout process midstream represents some kind of failure. Reporting where visitors go from a landing page or how many visitors who visit the home page end up buying is not a good use of the goal funnels, because the starting points are so generic.

Google Analytics calculates three conversion rates around goals.

  • Goal conversion rate
  • Funnel conversion rate
  • Overall goal conversion rate

Get more with Hourlie Add-ons

  • Install Google Adwords Tracking Code
  • Install Google Tag Manager to track outbound links
  • Install Google Webmaster Tools
  • Setup Google Analytics Custom Dashboard

Project requirements to start the work

Website URL
Google analytics ID & password
Website Admin/FTP/cPanel details
Wix Admin logins


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