Conversion tracking is a powerful tool in google analytics that lets you identify how well your ad campaign is generating leads & sales other key actions for your business. The data recorded by conversion tracking allows you to identify which areas of your campaign are working and not working, so you can optimize your bids, ad text, and keywords accordingly.
After conversion tracking setup the data available to you in Google Analytics eCommerce reports include:
- Conversion rate
- Number of Conversion
- Total Conversion
- Average Conversion value
- Number of unique Conversion
- Conversion Revenue
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Project requirements to start the work
Website URL
Website Admin/FTP/cPanel details
BigCommerce Admin logins